Microsoft releases sequel “Don’t Fight. Switch” commercial featuring the Lumia 1020 and hilarious camera hijinks

Back at the end of April, Microsoft teamed up with well-known manager Roman Coppola to release what was arguably ane of the funniest smartphone commercials of the twelvemonth. Featuring a wedding where everyone was trying to capture the moment, it quickly roughshod into a fight over who'southward smartphone was amend. In the end, Windows Telephone (featuring the Lumia 920) was left standing with the slogan "Don't Fight. Switch".

It was brusque, funny and catchy, and so much so that even non-Windows Phone fans gave it a nod of approval.

Now, a sequel to that commercial has been released with the Lumia 1020 taking centre stage. The scenario this time happens at a children's recital with parents eagerly trying to become the perfect photo. In the process, they shove each other out of the way to get closer to the stage with your typical chaos ensuing. The Tv set spot concludes with only two parents left and the wife asking "Why aren't we getting closer?" to which the husband quips back "With the Nokia Lumia 1020, we have the best seats in the house". He so zooms and re-frames a photo of his kin, nailing the shot.

The advert is full of groovy piffling moments, like the obnoxious iPad user holding their giant device out in front of them to apply the camera and our favorite mustachioed smartalec wisecracking to an elderly lady using an iPhone that "2007 chosen, information technology wants its camera phone dorsum".

The commercial should be quite popular on TV and nosotros imagine it volition be making the round on blogs and social media today (which ways yeah, you should all share information technology too).

The Windows Phone Blog notes that the original "The Wedding" advertizing was watched over 6.25 million times, setting a new tape for a Windows Phone commercial. Will this become prime number time coverage? You bet as it will premier during MTV'south Video Music Awards this Dominicus.

Nosotros can't await.

Source: YouTube; the Windows Phone Blog

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